StyleOnTheCouch Loves: Clover Canyon

Clover Canyon

Clover Canyon

Clover Canyon

Clover Canyon

Clover Canyon, who showed their designs for the first time at New York Fashion Week last year, describe themselves as ‘a celebration of beauty’.  Certainly one cannot help but be drawn to their bold, unique and eye catching designs – as if the world of Erdem and Pilotto collided to create this summer’s series of structured shapes with vivid prints.  Made in-house in California the brand also embodies that carefree spirit and cheerfully boho vibe that the area represents.

In an interview with Examiner magazine, Clover Canyon designer Rozae Nichols spoke about the inspiration behind spring summer 2013:

“We are inspired by the vast and varied landscape of the American Southwest – traveling then back to the West – surf side of Baja California. This is a collective of memories of not-so-long so ago travels. Classic muscle and low-rider cars, highways, bandana paisleys, disco ball-glass tiles framed by cannabis leaves, Trompe-l’oeil Burlap and denim textures! Collisions of pattern and color in our signature graphic engineered forms. Colors are reflected in distinctive palettes: metallic car paints, grass greens, bamboo & baha grass surf shack greens and fuchsia and yellows. Shapes are a mix of proportions – from voluminous jackets layered with streamlined capris and men’s classic creased slacks to halter dresses topped with paisley-print featherweight raincoats.”

What I love about Clover Canyon is how the pieces work so well together as well as separately.  It doesn’t half encourage you to snap up the whole collection so you can start mixing and matching.  I’m excited to see what the brand comes up with next season!  In the meantime you can get your Clover Canyon fix on Net a Porter, Shopbop and The Outnet.