StyleOnTheCouch Loves: Madison Marcus

Let me introduce you, Blog Reader, to Madison Marcus.  One of my most exciting fashion finds so far here in the US, I’m drawn to this label for its blend of grown-up femininity and playfulness.  Madison Marcus is quite an established brand, with collections running back to 2006. I first featured them on the blog back in January, styling this blouse from their fall 2011 line.  Designer Jessica Sturman manages to keep the label very fresh each season, never straying too far from ultra-feminine silhouettes and a lovely attention to detail.  I’m particularly excited about their fall 2012 collection; a mix of bold colour (aquamarine, cerulean blue and crimson), geometric prints, stripes and shimmer.

However, back in Austin it’s sunny springtime and this scalloped hem short dress is perfect for my day.  Made from silk, with lovely open back detail (I’ll be sure to take more photos of the dress in NYC and introduce you properly to more of Jessica Sturman’s designs, Blog Reader) and bustier style it’s already a firm holiday favourite.

You can buy Madison Marcus in many stores across New York City (Bloomingdales stock the line, who also ship internationally) and from several online boutiques, including Shopbop.  A full list of stockists can be found on the Madison Marcus website.

See you back in NYC at the weekend, Blog Reader!

P.s. These photos show the beginning of a tan. Honestly.

Wearing: Dress, Madison Marcus; Shoes, Nine West; Sunglasses, GUESS.