Milan Fashion Week AW14/15 Series: Gucci

Collections, Fashion Weeks




Gucci-AW14-styleonthecouch250s pastel hues and 60s mod styling: preppy glasses and go-go boots; mohair and leather textures meant a distinctly new feel for the usually ‘foxy glam’ Gucci this AW14.

The subdued pastel colour scheme was a win for me in this collection.  Susie Lau, writing for Dazed Magazine described this as a ‘My Little Pony palette’ of desaturated pinks, greens and blues.  The buttery-tan leather skirts, Vogue notes, could have passed for silk.

“Sleeveless A-line dresses with bibbed fronts popped up again and again in various guises, and were mostly paired with square-heeled python boots, or otherwise, a neat update on the house’s signature snaffle loafer: now it morphs into a knee-high boot, and it set looks off with an authentic Sixties swing. It was young, girlish, and extremely attainable.” – 

Never one for too much shearling, I wasn’t a fan of the fluffy coats and sweaters but I did love the modish boots, even those with the python print.  Mod culture was said to give young women high visibility and relative autonomy – the Gucci girl sets out to seduce, and here she does so in a highly cool and hip way, embracing still, like her 60s counterpart, all things sexy and streamlined.  Congratulations to Frida Giannini for creating a delightful daywear collection and taking Gucci in a subtle new direction.

Images: Sonny Vandevelde.

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