Friday Lingerie Lust: Stella McCartney & Journelle for Fashion’s Night Out
31st August 2012
Vogue’s Fashion’s Night Out turns four years old this year. On September 6th 2012 stylish events will be held all over the world with special offers, limited edition products and guest appearances.
Last September I popped into Journelle‘s SoHo boutique in NYC to join the fun. This year they have a wonderful event planned in conjunction with Stella McCartney – a chance to preview Stella’s new BASIC line (simply called; ‘Stella’) along with her autumn / winter lingerie collection for 2012. There will also be the usual fun and games done so wonderfully by Journelle, including competitions to win fabulous prizes.
The new ‘Stella’ line has been created in keeping with McCartney’s eco-conscious focus. Made from organic cotton and recycled hardware, a series of bra shapes with a multifunctional design are lightweight and reasonably priced (a bra costs $68). Looking at the preview images I’m already a huge fan of the new shapes and I love that signature details such as the gold rings and logo have been retained in this collection.
I can’t wait to get my hands on this set below:
1) Mention this competition on Twitter by re-tweeting me and mentioning StyleOnTheCouch and @ShopJournelle (you’ll find me @StyleOnTheCouch) or,
Just be sure to leave me a comment below to say you’ve done one or two above and leave your email address so I know where to reach you. The competition is open internationally and the closing date is midnight September 6th. Good luck!