London Fashion Week Hair Trends

Hair Trends Fashion Week Antonio Beradi

In another of my series of hair posts on StyleOnTheCouch, I’m focussing on some of the hair trends spotted at London Fashion Week.  I asked Sassoon Salons - who I’ve collaborated with before on the blog here and here and who styled hair for designer Edeline Lee’s autumn winter 13 presentation – to offer their thoughts on how to re-create key looks at home. I own some of the products Sassoon mention below because I love how well they work with my hair.  Their Diamond Polish is one I often recommend to friends to protect hair from heat damage when using straightening or curling irons.  Taking advice from Sassoon about products and styling has improved the condition of my hair – I hope you’ll try some of these styles at home, Blog Reader!

Designer: Antonio Berardi

“There is a chicness and ease to a Berardi girl”, says Sassoon UK Creative Director, Bruce Masefield.  “The look has a 90s feel, think flat, centre parted, tucked behind ears, but with a super glossy finish. Use a cherry-sized amount of Sassoon Professional Diamond Polish along your fingers before using them to smooth partings and tuck hair away”.

The finished look is minimal, but perfectly sleek.

Hair Trends at London Fashion Week StyleOnTheCouch Holly Fulton

Hair Trends London Fashion Week Sass & Bide StyleOnTheCouch

Designers: Holly Fulton and Sass & Bide

“A textured up-do can be elegant, loose and effortless”, says Bruce.  “To create a messy twisted bun with maximum texture and movement the key is not to over think the look; the hair should have the feeling of delicate femininity”.

Get the look:

Pull hair up into a high, disheveled ponytail. Then wrap hair around into a bun a pin into place. Sections on top can be teased out and wispy flyway’s will create a dewy, romantic look.

Hair Trends London Fashion Week Sass & Bide StyleOnTheCouch

Designer: Felder Felder

“There is a flirty, feminine feel to a Felder Felder girl.  A natural, disheveled mane combines 90s grunge and understated chic. The key is to have healthy glossy hair, with a lived-in feel. A leave-in conditioner, such as Sassoon Professional Halo Hydrate will retain some sleekness and prevent hair from becoming frizzy.”

Hair Trends London Fashion Week Edeline Lee Sassoon Salons StyleOntheCouch

Designer: Edeline Lee

“To complement the sophisticated silhouettes of the collection, clean, structured plaits were crafted and carefully woven around the head and pinned into place to create an architectural, military look.”

Get the look:

Hair was prepped using a combination of Sassoon Professional Heat Shape and Halo Hydrate to protect the hair. Wella SP Elegant Shape Mousse is used to support and hold the plaits once they have been created and pinned in place.

Images: Vogue UK

Thank you to Sassoon UK Creative Director, Bruce Masefield for his advice in this post!  Click here for more information on Sassoon Salons.  Do let me know if you try out any of the styles featured here!  I hope you had a wonderful Easter weekend…. StyleOnTheCouch xo

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Comments

  1. says

    I’m finally coming to London next month, although not for nearly long enough, and a visit to Sassoon Salons is high on my list of things to do because of all of the amazing and inspiring collaborations you’ve done with them. The dishevelled bun is one of those looks I’m dying to master, but somehow never quite get right… I’ll be bookmarking this post for my next attempt :)
    xox,
    Cee

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