Friday Lingerie Lust: Stella McCartney & Journelle for Fashion’s Night Out

Vogue’s Fashion’s Night Out turns four years old this year.   On September 6th 2012 stylish events will be held all over the world with special offers, limited edition products and guest appearances.

Last September I popped into Journelle‘s SoHo boutique in NYC to join the fun.  This year they have a wonderful event planned in conjunction with Stella McCartney – a chance to preview Stella’s new BASIC line (simply called; ‘Stella’) along with her autumn / winter lingerie collection for 2012.  There will also be the usual fun and games done so wonderfully by Journelle, including competitions to win fabulous prizes.

The new ‘Stella’ line has been created in keeping with McCartney’s eco-conscious focus.  Made from organic cotton and recycled hardware, a series of bra shapes with a multifunctional design are lightweight and reasonably priced (a bra costs $68).  Looking at the preview images I’m already a huge fan of the new shapes and I love that signature details such as the gold rings and logo have been retained in this collection.

I can’t wait to get my hands on this set below:

In conjunction with their Fashion’ Night Out event, the lovely folks at Journelle are offering one lucky StyleOnTheCouch reader a chance to win a pair of Stella McCartney’s ‘tourist knickers’:

In order to take part to win you must either:

1) Mention this competition on Twitter by re-tweeting me and mentioning StyleOnTheCouch and @ShopJournelle (you’ll find me @StyleOnTheCouch) or,

2) Share this competition on Facebook (you’ll find me here).

Just be sure to leave me a comment below to say you’ve done one or two above and leave your email address so I know where to reach you.  The competition is open internationally and the closing date is midnight September 6th. Good luck!

Be sure to visit Journelle if you are in New York City for Fashion’s Night Out this year! Details are in the invitation at the top of this blog post.

StyleOnTheCouch xo

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Comments

  1. says

    I am beyond excited for Fashion Night Out this year because I’ll finally be in a place where I can participate in all of the fun instead of just seeing it pop up on other blogs :) However, all of the book sellers in Vancouver have conspired against me because no one has the September issue of Vogue Paris yet! I digress. I’m sure FNO in NYC is going to be incredible… And those tourist knickers are something else :)
    xox,
    Cee

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