Despite my many travels around the big US of A, Blog Reader, I do miss the island of Ibiza, where I would holiday to most summers from the UK. Ibiza is a perfect mix of all my favourite things; great food and restaurants (like La Masia) fabulously energetic bars (I love Blue Marlin) and beautiful beaches (such as Cala D’hort and Las Salines).
When I stumbled upon Electric Ibiza, a lingerie brand based on the white isle specialising in bodysuits and lavish underwear, I knew I had to post it in a Friday feature. Founded in 2012 by Emma Sharpe, graduate of the well respected contour training at DeMontford University, UK, these hand crafted designs are unique and that little bit cheeky.
I asked designer Emma Sharpe a few questions about her brand:
I have always known I wanted to be in the fashion industry. I had always excelled at art from a young age and would constantly sit and draw fashion illustrations. I started a fashion course at college where I created my first corset – I think it was at this point I knew it was lingerie and contour garments that were my true passion.
What was the most important thing you learned during your training, that you’ve taken forward into your design business?
Joining the contour course was the best thing I ever did. It is truly an amazing course – I think the most important thing that I learned from my time studying at DeMontfort was to think outside the box. Lingerie doesn’t necessarily have to mean frilly lace bras and briefs, there is so much more you can create.
I’m a huge fan of Ibiza. How did you end up on the island?
I’ve lived here for 4 years now, I love the place. I came here in my final year of university for the summer before my final major project. It gave me so much inspiration, my final collection was based on Ibiza – creating bodywear that would take you from the beach to the clubs. I also fell in love that summer and I guess that was the main reason for me moving permanently out here – so I could be with my partner.
What is your favourite piece from your current range, and why?
I absolutely love the Eloisa frill bodysuit – the fit is amazing and the colour palette looks so fantastic with an Ibiza tan! It has been my best seller here – I see people at Blue Marlin in it teamed with sandals and sunglasses and it looks great.
Who do you design for? Who do you have in mind when you create your lingerie?
My lingerie is designed for any woman that loves a little luxury. I always try to create things that are different but that still fit well and are comfortable. I try to create lingerie that you want to show off – wearing garments that reveal a cheeky bow or strap detail.
Thank you, Emma! For more information on Electric Ibiza, including their online shop, click here to visit their website.